(Originally posted on June 29, 2010)
If you have put a lot of effort into a project, especially a multimedia or other online element, be sure to point to it again or update it when the news makes it relevant again. Tampa provides a perfect example today, though the circumstances are tragic: the killing of two police officers in the line of duty. TBO.com already had done an interactive on officers killed in the line of duty, so when the news broke, it was a matter of updating the database.
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